Our mission, vision, and values
Learn more about who we are, what drives us, and the vision that guides Loya as we transform payments into loyalty; helping merchants and customers build lasting relationships through every transaction.
Driven by purpose
Shaping the Future
Transforming payments into loyalty
We envision a future where loyalty isn’t an afterthought, but built directly into checkout. By replacing outdated points and delayed rewards with instant cashback, Loya makes every transaction a reason for customers to return—driving higher retention, lifetime value, average order value, and long-term trust.
Guided by values
Building Real Relationships
At Loya, we believe in win-win strategies. Merchants gain stronger retention and lower acquisition costs, while customers get higher purchasing power with real money rewards, redeemable only in the same store they love. It’s a loyalty model designed to replace broken systems and create meaningful connections that last.
Community at the Core
Redefining Referrals
A vision for retention that actually works
We envision a future where loyalty isn’t an afterthought, but part of the checkout itself. By replacing outdated points and delayed rewards with instant cashback, Loya creates real value in the moment, boosting retention, repeat purchases, and customer trust.
